




Project Review
Sherlock Holmes 2008
Sherlock Holmes 2008
Client: via The Cimarron Group.
Art Director(s): Joseph Stamper, Calvin Sumler, and Chris A. Hawkins.
Project Date: November 2008.
I would have loved to have had a few weeks to work on this property as it was an intriguing concept and beautiful production design, so to help develop a period piece logo I was amped. I was given a single day, typical to about 80% of my theatrical work pace. While at The Cimarron Group in Hollywood back in 2008, I was given the task of developing a few logos for the soon to be released Guy Richie film Sherlock Holmes.
I had become very familiar with Art Nouveau back in the 90's while working on the restaurant design in Beverly Hills for Cafe Morpheus, so I learned all about Alphonse Mucha and his wonderful and amazing line work from his posters for that era. I found a small filigree element in a few concepts that I used as the starting point to build out the medallion you see above in the logos. I modified the Single Point Beveled text I had built for Valkyrie out of Trajen and added some Nouveau flair by moving the center up and the tails down.
We also had a huge close up of Robert Downey Jr's eye, and they needed a magnifying glass to overlay onto the comp so I created that prop design above, with some detailed 3D filigree as well.
The filigree actually was a re-use of some architectural parts I built at Cimarron for The Venetian Casino a year or so prior. Enjoy the posting.
I had become very familiar with Art Nouveau back in the 90's while working on the restaurant design in Beverly Hills for Cafe Morpheus, so I learned all about Alphonse Mucha and his wonderful and amazing line work from his posters for that era. I found a small filigree element in a few concepts that I used as the starting point to build out the medallion you see above in the logos. I modified the Single Point Beveled text I had built for Valkyrie out of Trajen and added some Nouveau flair by moving the center up and the tails down.
We also had a huge close up of Robert Downey Jr's eye, and they needed a magnifying glass to overlay onto the comp so I created that prop design above, with some detailed 3D filigree as well.
The filigree actually was a re-use of some architectural parts I built at Cimarron for The Venetian Casino a year or so prior. Enjoy the posting.
Cheers, THOM
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