Friday, March 26, 2010

Project Review: I ROBOT[ 2004] PART I- 3D Illustration for Key Art Overview

A curved Laminated 3D logo with metal layers and glass
sandwiched in-between for Calvin Sumler.

A simple glass rounded logo for Calvin Sumler.

A Transparent Glass and Metal Hybrid logo
filled with gears for Chad Robertson.

Another version of the Transparent Glass and Metal Hybrid logo
filled with stuff for Chad Robertson.

Project Review
3D Illustration for Key Art overview

Client: Twentieth Century Fox Film Corp. Via The Cimarron Group.
Art Director(s): Chad Robertson and Calvin Sumler.
Project Date: Late Fall 2003.

My first job for The Cimarron Group was to do some 3D logos for the upcoming i-Robot feature with Will Smith. I had worked with Chad Robertson over at BLT so this was a continuation of our working relationship, just now moved over to another company, so we explored transparent logos with gears and misc. machinery inside the type.

I also got to work with Calvin Sumler for the first time on I Robot, and now having worked with him for almost seven years I have befitted from his amazing design sense and it has helped my 3D advance to another level.

None of the logos finished, but it was a good exercise that helped work out some challenges with transparent logos that were used a few more times over the following years.

Look for more posts on this project in the future.

Cheers, THOM

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