Friday, April 9, 2010

Project Review: Genius Productions Film Company Logo Design

The Dark Look

The Warm Look.

The Combo Look with both the Dark Design Look and the Warm One.

The Vintage Light bulb

The Final "G' Filament inside the antique light bulb.

Genius Productions

Client: Genius Productions via The Cimarron Group.
Art Director: N/A
Project Date: Spring 2007

I did a few days of design work while at The Cimarron Group a Film Company logo for Genius Productions. The first day was limited direction on a "Rube Goldberg" mousetrap device we would coast through, so I designed a few various looks for the contraption. I started out dark and whimsical like Tim Burton's style and then went very candy and warm with red and gold. And ended up wit a blend. The direction was abandoned.

We next moved to the light bulb idea and started with an antique bulb on a chain that became the "g" in genius, as the light up filament. It was finished but I was not involved past development.

Cheers, THOM

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