Project Review: The Suicide Squad- Main Title Treatment Concepts February 2020

 

The Suicide Squad 3D Title Treatment- a soft subdivision extrusion gives those nice liquid soft edges to the title. It has the jelly reflection popularized by Apple in the UI Design they still use. Rendered out in a basic Yellow was a simple starting point.

The Suicide Squad 3D Title Treatment- A Double piece design with an outer lip and a rounded pillowed face inner design, avoiding a flat face extrusion. Gradient textures and lighting gives crown and movement to the surface via shape, light, and textures.

The Suicide Squad 3D Title Treatment- Here is a sharp edge single point bevel design with alternating colors of Red and Yellow in the design. I heavy deep chiseled design with cracks and destruction coming out from the red "Suicide" text in the center of the design.

The Suicide Squad 3D Title Treatment- I love this one with the type filled with spent bullet shells filling the inside of the font with the back extrusion with a red bottom to show of the brass shells.

The Suicide Squad 3D Title Treatment- A softer single point bevel with rounded edges that were filled with bullet holes and some red blood splatters.

 

The Suicide Squad 3D Title Treatment- a Yellow steel painted logo with procedural textures used for random 3D rust on the surfaces. Texture built node based and built in Darkling Simulations Dark Tree program.

 

 

The Suicide Squad 3D Title Treatment-A shattered design displaced with a 3D map so the parts of the title were cracked as well as were on different levels.

The Suicide Squad 3D Title Treatment- This design as a Concept I was inspired by what I did for Hellraiser and SALT with an inner and outer object, with this one using a Superhero suit in a red skin over shiny chrome metal inside the type. Bullet ridden and torn thru. A fun concept to design.

The Suicide Squad 3D Title Treatment- I did a stair step design surface off a single point bevel. Stair step designs like a Mayan pyramid. This was a warm gold yellow design.

The Suicide Squad 3D Title Treatment- A rounded profile design with bullet holes and cracks with both yellow and red in the shiny gradient. Distressed concept.

Project Review

The Suicide Squad

Main Title Treatment Concepts

February 2020
 

Client: Warner Bros. Pictures via BOND
Creative Direction: Patrick Dillon. 
Project Date:  February 2020.

      I'm sharing my visual development work I did for Patrick at the BOND Agency on Key Art 3D Title Treatment concepts for The Suicide Squad back in February of 2020.

      This was the second film in the franchise for Suicide Squad. I was given one vector file and tasked with creating a full set of 3D Logos from one shape. I do this a lot as a 3D Artist, I see the possibilities, with that one shape can be dimensionalized out to. I was given a color palette with red and yellow as the primary colors, so I was off to work.

 

      I built a range of designs with a variety or 3D surfaces, pillowed, flat, rounded, sharp-edged, and deep back extrusions with both clean concepts to broken designs.I has a blast working on the Key Art for this film.

     I am continuing doing freelance now as I hunt for a full-time place to work at, so if you need a bid for a 3D Illustration or 3D Logo, or a 3D Model feel free to contact me for a quote. I am open to Hourly gig's, Work Retainers, Part-time, and Full Time opportunities [ Open to relocation ] would be best. I have been working remote since 2009, so I am ready to go with over a decade working with clients as most were forced to do a few years back.

                                 Cheers, THOM

Project Review Spider-Man Homecoming: Main Title Treatment Concepts March 2016

 

Spider-Man: Homecoming: 3D Key Art Title Treatments- A deep extrusion 3D Logo with polished metal and a pinched logo in center[ Bow Tie ].

 

 

Spider-Man: Homecoming: 3D Key Art Title Treatments- A neon center light for the title and tagline, along with a carbon fiber woven texture applied the the chrome heavy beveled type for this concept piece.

 

 

 Spider-Man: Homecoming: 3D Key Art Title Treatments- For this design I used the Ruby Red beveled glass center that was found in the Second Avengers film along with the use of a typewriter font that was more flat for the Peter Parker tagline above in this conceptual design 3D Logo.

 

Spider-Man: Homecoming: 3D Key Art Title Treatments- an Early version using the "Homecoming" Tag Line in the title with a slight serif in the inner glowing red with a hard lighting from above.

Spider-Man: Homecoming: 3D Key Art Title Treatments- I used a red leather texture that I developed years back on this on borrowed for my Dare Devil logos found here. Top lit again with a gradient texture on the Tag line below.

 

Spider-Man: Homecoming: 3D Key Art Title Treatments- Red material faced titles with Chrome extrusions going back. I used a deep heavy bevel up top with a larger steel bevel over what I used in the Tag Line below here. This was an Unmasked version of the title.

 

Spider-Man: Homecoming: 3D Key Art Title Treatments- Here the red color was used in the holding device extrusion with a steel face texture. The red material was a rougher surface to add in some textural variety to the smooth faces in front. This was a Peter Parker Title variant as well.

 

 

Spider-Man: Homecoming: 3D Key Art Title Treatments- Here in these Key Art Concept I used more blue in the design with neon above and below along with a cool environment reflecting in the ribbed steel Spider-man above.

 

Spider-Man: Homecoming: 3D Key Art Title Treatments- The only design using Gold in the concept as the top extrusion. I also built out the face as a softer pillow "Jelly" design with a distinctive highlight to make it wet and glossy.

Spider-Man: Homecoming: 3D Key Art Title Treatments-A Carbon Fiber like woven material use in the Red texture was to play off his suit he wears and shows a little tech in the new Tony Stark supplied outfit he has here.

 

 

 

 Spider-Man: Homecoming: 3D Key Art Title Treatments- A 3 level multi plate design for this one with the deep blood red darker face and two extrusions back with the last level going back a bit wider as a holding device that catches a rear highlight.

 

 

Spider-Man: Homecoming: 3D Key Art Title Treatments- Two plate design in bright steel up top with "Peter Parker, and a three plate multi level design below with Spider-mans red in a brushed aluminum material, sitting on two separate black chrome plates stacked below.

 

 Spider-Man: Homecoming: 3D Key Art Title Treatments- Both lines in this title have three levels, up top a metal gradient with a hint of cool blue in it, with red below in a brushed steel.

 

 

 

 Spider-Man: Homecoming: 3D Key Art Title Treatments- Both lines here use a reverse extrusion giving a drop shadow inside the font. Red above and cool steel below. Shiny chrome edges catch the light which is good for MGFX light animations.

 

 

 

Spider-Man: Homecoming: 3D Key Art Title Treatments- The only non horizontal typeface layout used a reversed extrusion again here with multiple materials and back lit with blue lighting.

 

Project Review

Spider-Man Homecoming

Main Title Treatment Concepts

March 2016
 

Client: Columbia Pictures + Marvel Studios via BOND
Creative Direction: Patrick Dillon. 
Project Date:  March 2016.

      I'm sharing my visual development work I did for Patrick at the BOND Agency on Key Art 3D Title Treatment concepts for Spider Man Homecoming from March 2016.

      I have been a fan of the character sine the 70's TV show got me interested in the Comic Books, and have been a fan ever since.I have posted Key Art Title Treatment concepts I was given to create. 

 

   Typical to job of this scale, I was giving a huge set of type laid out by the team of Art Directors to dimensionalize into 3D for both Key Art and Motion Graphic use for the Advertising for the Film. You will also note that they were still playing around with the film name itself, as seen in my group of renders above. With Avenger, and Peter Parker in the titles at that stage.

 

      I built many designs using a multi-plate design method with the title face as a separate object with it's own bevel along with other objects for the extrusion and holding devises. I also used a wide variety of textures in my concepts, with fabric, carbon fiber, steel, and candy apple red painted textures as well.

Color wise at this time the signature red and blue along with some metal was the direction given. Red was always at the front and used extensively, with some back light and glows in the blue as a secondary color to focus upon.

Has a really great time working on these big superhero film titles for Spiderman.

 

     I am continuing doing freelance now as I hunt for a full-time place to work at, so if you need a bid for a 3D Illustration or 3D Logo, or a 3D Model feel free to contact me for a quote. I am open to Hourly gig's, Work Retainers, Part-time, and Full Time opportunities [ Open to relocation ] would be best. I have been working remote since 2009, so I am ready to go with over a decade working with clients as most were forced to do a few years back.

                                 Cheers, THOM

Project Review: Star Trek Beyond -Main Title Treatment Concepts January 2016

 

 Star Trek Beyond: 3D Key Art Title Treatments- This was the first design with minimal bevels and mild textures. It had the most color in the lighting and this went all the way to an 8K ready to finish, when they went with a more simple while look for most of the posters.

Star Trek Beyond: 3D Key Art Title Treatments- I put the gradient into the brushed metal texture to help with a lighting look especially seen on the Beyond object.

Star Trek Beyond: 3D Key Art Title Treatments- This 3/4 Bird's eye screen grab show the reflection sphere surrounding the scene, that is set to not render in camera but be seen in all reflections and refraction's. It gives the final render a blend to black in the background.You also can see the green original vector file I place behind the logo build-out to make sure nothing moves in the build.

 Star Trek Beyond: 3D Key Art Title Treatments- This second design was similar to the first with a different font layout using the one file that was only attempted once. you will also see slight distressed textures in the lit surfaces as well.

Star Trek Beyond: 3D Key Art Title Treatments- In this design I went with a curved extrusion with a back extrusion so the face sits inside with a lip casting a slight shadow on the face. The sides were polished and the face had some DA sanded scratches applied to it.

Star Trek Beyond: 3D Key Art Title Treatments- Here is the Texture layout with the materials I used in 3DS Max with the GI renderer Cebas Final Render to execute to look.

Star Trek Beyond: 3D Key Art Title Treatments- Here in this Clay Shader Screen grab image, you can see a much more complex lighting set up with individual light for each letter as well as box lights from Final Render to achieve the brighter edge lighting I wanted for legibility.

Star Trek Beyond: 3D Key Art Title Treatments- 3/4 Screen grab shows a smaller bevel used here in this design.

Star Trek Beyond: 3D Key Art Title Treatments- A very rough texture was used in this design with a strong up-lit staging for this Key Art Title Treatment in 3D for the Logo.

Star Trek Beyond: 3D Key Art Title Treatments- This Clay Shader 3D form Screen grab shows the multiple plates I make for the titles in an exploded view to see them better. 

Star Trek Beyond: 3D Key Art Title Treatments- Here the multi plates are back where they belong in this high tipped angle. The weight is always on the large font below for this concept work with a more delicate "Star Trek" up top.

Star Trek Beyond: 3D Key Art Title Treatments- Polished sharp machined edges and bevels used here on both Star Trek, and Beyond , with a much rougher face texture on the Title Below.

Star Trek Beyond: 3D Key Art Title Treatments- I backed out on this Screen grab to show the camera with a longer lens to flatten out the title along with a whole bunch of spot lights and rectangular Box Lighting used.

 

Star Trek Beyond: 3D Key Art Title Treatments-A camera view in Clay Shader showing minimal parallax with the longer lens.

Star Trek Beyond: 3D Key Art Title Treatments-  This last pass had a holding device added to the back  of the Beyond type, with this one textured out in a chrome material.

Star Trek Beyond: 3D Key Art Title Treatments- This last pass ALT, had a holding device added to the back of the Beyond type, with this one textured out in a gold material with a saturated green face texture with deeper roughness added as well.

Star Trek Beyond: 3D Key Art Title Treatments- Here is a screen grab for that ALT. gold materials and green metal roughed up.

Star Trek Beyond: 3D Key Art Title Treatments- I backed out in the camera view to show all lighting used for this last render.

Project Review

Star Trek Beyond

Main Title Treatment Concepts

January 2016
 

Client: Paramount Pictures via BOND
Creative Direction: Patrick Dillon. 
Project Date:  December 2016.

      Today I'm sharing work I did for Patrick at the BOND Agency on Key Art 3D Title Treatment concepts for Paramount's 13th film in the franchise; Star Trek Beyond. I built these in January 2016 for the film that was released in theaters later that year. It was a fire drill with a fast turn around.

      I have loved the Star Trek franchise since I was a kid, with the original series back in the 60's as my top favorite, so to work on one of current the films Key Art was a true honor for me. 

     I have some older posts for the franchise where I did Location Based Entertainment work for Star Trek the Experience in Las Vegas where I did two hotel room design visualizations for the Federation, and the Klingon's. I also did custom DVD packaging work for Home Entertainment TV spots as well that can be seen at this link here.

       I am posting the Key Art Title Treatment concepts I was given to create. For this job the font and title were all laid out, so I had one vector file to work with. I also had to connect back it to the history of titles so as to stay in the same design universe so to speak. Direction was straight forward to make them all metal, to use a warm to cool lighting scheme with a yellow and green hue to the overall palette, and a variety in look and feel withing those guidelines.

 

      For this 13th film, I did some more slick and clean versions as well as some lightly distressed ones as well. No displacement and rough ones were asked for, so it was a texture exercise along with dramatic lighting. They were generally a heavy depth of extrusion for the film name; Beyond, and a lighter and less extruded weight for the Star Trek series ID up top. In the final posters they dropped Star Trek on many of the Key Art pieces to focus on just the name Beyond.

    I have posted more Behind the Art Images in this post than usual, showing the various extrusion types with rounded more polished look with more form and curve to them, as well as sharp edge machined look logos typical in the X-Men work I have done in the past. I included Clay shader screen grabs in red showing form and camera and light set ups as well as shaded screen grabs showing some material and texture properties in my set up I make.

 

      I tend to build using a multi-plate design method with the title face as a separate object with it's own bevel along with other objects for the extrusion and holding devises. This allows me to create color picker channels easier by object, as well as to exclude some objects from lighting so I have more control over the final design. I started this back when I did more MGFX; motion graphic animated titles as they would often want me to deconstruct the parts so I started building them out that way.

 

     I am continuing doing freelance now as I hunt for a full-time place to work at, so if you need a bid for a 3D Illustration or 3D Logo, or a 3D Model feel free to contact me for a quote. I am open to Hourly gig's, Work Retainers, Part-time, and Full Time opportunities [ Open to relocation ] would be best. I have been working remote since 2009, so I am ready to go with over a decade working with clients as most were forced to do a few years back.

                                 Cheers, THOM